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Morry Kolman is the Initiative Lead for Social Media at Steel Perlot. He is a digital native who has spent over half of his life breaking down platforms, building up followings, and bringing new ideas to the table. His professional career has woven through every side of the social ecosystem, from managing omnichannel ad campaigns for major brands, to creating organic content generating hundreds of millions of views, to regular coverage in and contributions to publications of all kinds — journalistic and academic, international and domestic. A lifelong New Yorker, he currently lives in Brooklyn where he spends his free time working on personal side projects, going to shows, and playing Super Smash Bros Melee with his friends.